The Crypto Revolution Is Beginning
You can lead a horse to water, but you can’t make him think.
That was my immediate thought after reading this headline:
Visa launches NFT program as it considers the digital art a new form of e-commerce.
That headline ran this week in TechCrunch, a tech news website. TechCrunch described Visa’s program this way:
The one-year immersion program, the Visa Creator Program, will bring together a global cohort of creators including artists, musicians, fashion designers and filmmakers (and provide them) the ability to build their businesses with NFTs.
Visa is providing these creators with access to a broad network of mentors in the NFT space because, as Visa’s crypto poohbah told TechCrunch, “large merchants and brands are asking every day how they can get involved. The thing that’s so exciting to us about NFTs is we think it lowers the barrier to entry for people to build a business and sell online.”
My point with all of this is that Visa’s new program is yet another light shining brightly on NFTs and crypto in general.
And yet…so very many people continue to shun, mock, scoff, belittle, downplay, fade, ignore, disregard, etc. etc., crypto and NFTs.
I just don’t get it.
How can people continue to dismiss crypto when Visa—a financial services giant that plays a key role in the global economy—says it’s the future.
And it’s not just Visa.
This headline also appeared this week:
Wendy’s unveils ‘Wendyverse’ restaurant within Meta’s Horizon Worlds
And this is the lead paragraph from a story that ran this week in crypto publication Bitcoinist:
Goldman Sachs’s home page now reads, “From cryptocurrencies to the metaverse, explore the megatrends that are reshaping economies.” The investment bank has featured information on cryptocurrencies and metaverses, which is quite the change in the narrative given how Wall Street was not exactly well disposed towards cryptocurrencies in the past.
Everything—and I mean everything—is changing in real time, all around us. That old meme about the revolution will not be televised…well the reality is this revolution is being recorded, live, 24/7.
Everywhere around us, news is emerging of this company and that diving into the deep end of crypto and NFTs and metaverses.
They’re not wading in to get their feet wet first. They’re cannon-balling into the pool because they know–know, with absolute certainty—that this is where we, as a global society, are heading.
At breakneck speed.
Which goes back to that non-thinking horse.
Seriously, what will it take to get people to stop and think and change their perceptions?
I’ve learned that one of the keys to success as an investor is an open-mind…a willingness to understand and embrace new concepts and ideas.
I’ve written before that I thought bitcoin was goofy when I saw my son trading it back in 2015 or so. I was a Wall Street guy. Stocks were real. I felt sure that cryptocurrencies were a scam.
But then my son begged me to build a crypto-mining rig with him, and I did. And I began to research bitcoin and Ethereum.
I quickly realized they were not what I was led to believe in the mainstream news—that they were, in fact, an entirely new way of structuring money and business and retail and so much more.
And, so, I started buying. And I started reading about more and more and more about more and more and more crypto projects. Which lead me to NFTs, where I suddenly saw an even bigger future.
NFTs are going to be the gateway into the cryptosphere for the masses.
They are going to be the reason the next 1 billion people move into crypto.
That writing is on the wall.
It’s being put there by Visa, Wendy’s, Goldman Sachs…and McDonalds and JPMorgan and Walmart and BMW and Taco Bell and New York Life and on and on and on…and on and on.
These are global companies we all know. Companies whose products we consume regularly. All of them are moving into crypto, or metaverses, or NFTs in one form or another.
It all raises a huge question in my mind: Why would anyone believe the naysayers?
I mean, naysayers have put zero dollars at risk in crypto. They don’t own a single NFT. They are, instead, sitting on the shoreline in front of a pool of water in a desert oasis, and they are telling some newcomer horse, “That water is bad. I’d stay away.”
And yet all these other horses are swimming and lapping up the water, and are clearly doing fine.
My message here at the end: The water’s not bad.
Best to be in the pool now, before it’s too late.